Why Don't The SuperBowl Advertisers Get Online?

Here are my winners for great commercials that drove users online:
Godaddy
Monster
MSN / Hulu

This is about it from what I remember (and I only had one beer). $3,000,000.00 for a 30 second spot and the advertisers do not think they should drive traffic to their Web sites? I don't get it. I will be checking out those Godaddy videos (BTW, they even mentioned they were not rated). I may try to submit to that new NFL job that Monster created. And I know I can go to Hulu to watch all the commercials again. Great job guys, your commercials were a success!

I like Clydesdale horses and all, but what is Anheuser-Busch could collect 10 million email addresses instead of prancing horses around?